Entrepreneurship and Innovation in the Timeshare Industry The Art of Being Creative, Mindful, and Consumer Centric

Chapter 1: The Evolution of Timesharing—From Declaration to Eminence
Chapter 2: The Art and Science of Timeshare Resort Development
Chapter 3: Who They Are and Why They Buy: An Innovative Application of Consumer Decision-Making Models
Chapter 4: The Art of Being Ethically Prudent
Chapter 5: An Owner’s Perspective
Chapter 6: Sales & Marketing Practices—Setting the Sizzle
Chapter 7: Exchange Service Innovators and Entrepreneurs
Chapter 8: Financial Development Strategies
Chapter 9: Managing Timeshare Inventory: Owners, Exchangers, Renters, and Marketing
Chapter 10: Ethics and Professional Conduct, Guidelines, and Practices