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Elements of Composition: Research, Rhetoric, and Writing
Author(s): GREGORY BUTLER, Michelle Conklin-Kusel
Elements of Composition: Research, Rhetoric, & Writing is a comprehensive first-year composition textbook that covers all aspects of formal academic writing. The first five chapters in part 1 focus on preparing students for all writing situations. Students will learn to navigate purpose and audience...
United States History Since 1865: Information Literacy and Critical Thinking
Author(s): PAUL A TENKOTTE
Specially designed for 5-to-10 week accelerated formats—perfect for online, hybrid, and face-to-face classes. Thematic, rather than encyclopedic, its 300 pages and 8 chapters enable instructors to cover the time period in a captivating manner. Specially designed to enhance information literacy ...
Book of Cases: Advertising & Brand Communications
Author(s): Mark J. McMullen
This book contains a compilation of numerous case studies of companies that have been involved in the following areas: Corporate re-branding and positioning Effectively managing crisis communication Managing explosive growth Being true to your values Developing a new brand image Over...
Leadership Theory in Action: Application and Practice in the Modern Workplace
Author(s): Adam Hickman, Marc Muchnick
Let’s face it – it’s not easy to find a leadership book that translates theory into practical application. Simply understanding the basic principles of leadership is not adequate preparation for actually leading in today’s workplace. To that end, Leadership Theory in Action: Application and Pract...
Personal + Community Health
Author(s): Joni Marr Boyd, Shelley D Hamill
Personal + Community Health by Dr. Joni Boyd and Dr. Shelley Hamill is a complete guide to health for college students. It concentrates on all areas of wellness and focuses equally on physical, mental, emotional, and relational health. Personal + Community Health also includes numerous opportunities...
Multivariable Calculus
Author(s): Fabrizio Donzelli
Multivariable Calculus is an introduction to the basic concepts and tools of multivariable calculus, which are usually covered in the second and third parts of the undergraduate calculus course sequence. The book started as series of lecture notes for the MAT2322 University of Ottawa course (Calculu...
Contingencies of Reinforcement
Author(s):
Rethinking Cyber Security
Author(s): Gene Lloyd
Cybersecurity is more than a buzz word. It is a necessity for every computer system and network on the planet. Hacking is at an all-time high with digital criminals stealing data from governments to technology companies, and everyone in between. Your data may be the next treasure trove of informatio...