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An Introduction to Leadership, Updated Second Edition
Author(s): Joseph W. Weiss
AN INTRODUCTION TO LEADERSHIP, SECOND EDITION, explores the leadership in an organizational setting with the premise that leadership is everywhere and everyone can be a leader. This expanded, 12 chapter edition increases coverage of gender, diversity, and culture; the generational divide; leader pro...Introduction to the World of Business
Author(s): John E. Mago, Jill Friestad-Tate
Regardless of discipline, individuals function in the business world on a daily basis, and therefore, need to understand how business works and how it applies to oneself.Introduction to the World of Business is an introductory business textbook designed with students and instructors in mind. It cove...Global Socioecomic Perspectives
Author(s): Terrance Bensel, Lisa Dale, Michael Maniates
This textbook examines historical forces behind current social, political, economic, and environmental conditions, and seeks solutions for achieving a just and sustainable world. Focus on issues of globalization, economic and social justice, and sustainability contextualizes opportunities and challe...A Creative Introduction to Technical Writing
Author(s): Angelina Brooks
Technical Writing provides an introduction to technical writing for undergraduate students, especially those in STEM fields, but—unlike other technical writing textbooks—this textbook incorporates aspects of creative writing into its explanations. Thus, this textbook is both creative and practica...Principles of Advertising and Integrated Marketing Communication
Author(s): Catherine Condit Cuckovich, M. Kathleen Donald
Most advertising textbooks are written by academic professionals and grounded in the research they have undertaken. This new textbook is written by two advertising practitioners and focuses on the process of advertising. Of course, academic research is important and is included in this book. However...Sociology: A Critical and Comprehensive Approach
Author(s): Tiffanie Reed
Sociology: A Critical and Comprehensive Approach is a turn-key, interactive, online course package that covers a wide range of topics and aligns with sociology courses and various academic disciplines. The content is organized logically, starting with foundational sociological theories and contexts ...A Customized Version of Introduction to Social Psychology by Jennifer Feenstra Designed Specifically for Robert Short at Arizona State University
By: Robert Short
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Physics 4CL
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