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Writing for Life: Public, Personal and Professional Writing

Author(s): Heather Ann Auger, Christine M. Connell, Aimee A. Garten, Adrianne Hanson, Anna Copeland Wheatley

WRITING FOR LIFE: PUBLIC, PERSONAL, AND PROFESSIONAL WRITING introduces students to models of writing they may encounter in their academic, personal, and professional lives, while situating these models within their rhetorical contexts. The text offers students insight into the brainstorming, planni...

Thinking Critically About Social Psychology

Author(s): Whitney Whitaker

Social Psychology is all about common sense, right? Sometimes. Other times, the beliefs and attitudes we have about human behavior are nothing but myths we’ve picked up along the way. It is these myths that Dr. Whitney Jeter’s Thinking Critically About Social Psychology helps dispel. Through an educ...

Different Together: Diversity, Equity, Inclusion, and Belonging in Advertising and Public Relations

Author(s): Anastasia Kononova, Teresa Mastin, Susan McFarlane-Alvarez

This unique textbook is a collaboration product of advertising and public relations professionals, researchers, educators, and students. It is written for students in advertising, public relations, strategic communication, marketing, and related disciplines to reflect upon the issues of diversity, e...

12 Days of Otterly Awesome Treats: Recipes and Fun Facts with the Animals of the National Mississippi River Museum and Aquarium

Author(s): JULIE MUELLER

In author Julie Mueller's second book, she combines two of her favorite things... baking and the National Mississippi River Museum. The Museum has been a part of her life for 15 plus years. With this book she hopes to give something back and share not only some Otterly Awesome Treats, but some fun f...

Ethical Leadership: Theory to Practice

Author(s): Barry L Boyd, Jennifer R Strong

Unprecedented rates of change, crises, imbalance and unrest find our world in need of strong and moral leaders. Students now, more than ever, should equate effective leadership with ethical leadership.Ethical Leadership: Theory to Practice is a unique text that takes students from the big ethical qu...