Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era

Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh

Second Edition Coming Soon!The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach tha...

Experiments in the Determination of Mechanical Behavior of Engineering Materials

Author(s): Richard Queeney, Albert E Segall, ANDREA CHOPERENA GUERRA

Exploring the Essence of Nursing

Author(s): Windia U. Wilbert, Kathy Gretton

Nutrition in the Laboratory

Author(s): Shireen Merrill

General Chemistry Lab Manual

Author(s): W Lin Coker, Kimberly A Elmore

Islam and Temporal Power

Author(s): Bojan Petrovic

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Russian Stage Two: Welcome Back!

Author(s): American Council of Teachers of Russian

AUTHORS:Cynthia Martin, Ph.D., University of MarylandIrina Dolgova, Ph.D., Yale University Russian Stage Two: Welcome Back! is a video-based second-year course for learners of Russian at the intermediate level of study. The goal of this second-year course is to improve functional competence in speak...

Real Estate Analysis: Environments and Activities

Author(s):

Ideas of Order: A Formal Approach to Architecture

Author(s): JACQUELINE GARGUS

Business Communication:A Leadership Approach

Author(s):