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Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era
Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh
Second Edition Coming Soon!The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach tha...
Communicating in Your Personal, Professional and Public Lives
Author(s): Sara Weintraub, Candice Thomas-Maddox, Kerry Byrnes
Communication is everywhere in our daily lives. Whether we are interacting with a friend or with a supervisor, in today’s society, the ability to communicate effectively is imperative. Communicating in Your Personal, Professional & Public Lives covers a wide range of relevant topics that provide ...
Comprehension and Vocabulary Strategies for the Elementary Grades w/ CD ROM
Author(s): Jerry Johns, Susan Lenski, Roberta L. Berglund
Each of the 44+ research-based strategies in this book is presented step-by-step with the description, teaching goals, procedures, and student reproducibles. A quick reference guide helps educators find the specific are they wish to target, and then notes when, why, and how to use that strategy in t...
Nonverbal Communication for a Lifetime
Author(s): Diana K. Ivy, Shawn Wahl
Designed to fuse a unique balance of theory and application, Nonverbal Communication for a Lifetime translates academic material based on sound research and theory into meaningful applications for the reader to utilize throughout life.The publication extends learning activities by including What Wou...
The Rescue of an Orphan
Author(s): Leslie Dean
Do you ever wonder why you do the things you do? And why you keep doing them over and over again . . . no matter how much you want to change? You are not alone. Our habits are often passed down from one generation to the next. We have little control of what they are, or how they affect us, because ...
Corporate Financial Management
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Five Week Musicianship
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Taxonomy of Morals and Ethical Theories: Why We Do the Things We Do, and How Ought We to Do Them, Preliminary Edition
By: Atina Knowles
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Nursing Advanced Skills Open RN
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