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The Student-Run Agency: Transitioning from Student to Professional

Author(s): Lee Bush, Jeffrey Ranta, Harold Vincent

New Publication Now Available! Student-run advertising, public relations and integrated communications agencies mimic the structure of professional agencies, and provide students with real-world experience working for real clients. Student agency members are unique in that they are still learning...

Developmental Science: An Introductory Approach

Author(s): Yvette Harris, James Graham

Developmental Science: An Introductory Approach is excellent choice for college courses which emphasize human development across the lifespan. The focus of the textbook grew out of the authors' experience in teaching an undergraduate developmental psychology class. The students in the course were...

Economics: Principles and Applications

Author(s): Rolando A Santos

The study of economics is relevant to all aspects of our lives. It is the study of human behavior and the consequences of our choices. It is also the study of how the global economic system works. Economics: Principles and Applications gives students taking introductory economics and principles o...

What is Science? The Way Scientists Work and Think

Author(s): CARL EWIG

Designed to be the basis for a science course intended to fulfill a general education science requirement in a variety of different programs...The content of this publication is presented in a format ideal for active classroom instruction. This publication also provides convenience and value to remo...

Democracy and Difference Through the Aesthetics of Film

Author(s): Richard Tahvildaran-Jesswein

Can we envision U.S. democratic politics in ways that both respect and transcend difference lines? In our response we draw from our own experiences and our own politics-regardless of whether clearly defined. For many, visual imagery, especially film, has been a significant contributor to the soci...

Fundamentals of Supply Chain Management: A Practitioner's Perspective - High School Version

Author(s): William McLaury, Eugene Spiegle

Fundamentals of Supply Chain Management, A Practitioner’s Perspective is based on both authors many years of experience working in the field of supply chain management.  It addresses the most fundamental concepts and best practices of contemporary supply chain management from the tactical and strate...

General Psychology

Author(s): Steve Ellyson, Frank Ragozzine, Vernon F Haynes, William Rick Fry, Jeffrey Coldren, Jane Kestner

No Need to Purchase an Accompanying Workbook...The Exercises are Included in the Text! General Psychology is a fifteen chapter introduction to psychology. It covers all the traditional, fundamental, content areas typically found in introduction psychology texts, such as perception, learning, develop...