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Principles of News

Author(s): Cornelius F. Foote Jr.

Principles of News is a primer for any student interested in learning more about how rise of digital media over the past 25 years has drastically changed the landscape for how journalists report, write, produce and distribute news.  Students will learn some of the fundamentals about  how news organi...

Street-Smart Persuasion: A Speaker's Guide To Socratic Design

Author(s): Vicki Goodfellow Duke

Speakers today need to be street-smart and savvy. Contemporary culture presents challenges to traditional notions of persuasion and invites us to take a fresh look at the tools necessary to exert influence in the twenty-first century. Street-Smart Persuasion: A Speaker's Guide To Socratic Design pro...

History of Rock and Roll in the United States

Author(s): Robert Willey, JAMES P. THOMPSON

New Publication Now Available! Rather than an encyclopedic approach to the history, History of Rock and Roll in the United States includes the essentials to the history of rock and roll. The authors review the core repertoire in subsequent chapters from the additional angles of instruments, perfo...

A Portrait of Linear Algebra

Author(s): Jude Thaddeus Socrates

Linear Algebra is a powerful tool that allows scientists to model physical phenomena and efficiently solve the systems of equations that arise from them. It is essential to almost every field of mathematics, such as geometry, topology, number theory, and abstract algebra. As such, it is not only com...