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OpenStax Principles of Microeconomics softcover

Author(s):

"Principles of Microeconomics covers the scope and sequence of most introductory microeconomics courses. The text includes many current examples, which are handled in a politically equitable way. The outcome is a balanced approach to the theory and application of economics concepts. ----- This is th...

Anatomy and Physiology

Author(s):

"Anatomy and Physiology is a dynamic textbook for the two-semester human anatomy and physiology course for life science and allied health majors. The book is organized by body system and covers standard scope and sequence requirements. Its lucid text, strategically constructed art, career features, ...

Laboratory Experiments for General Chemistry

Author(s): Pedro Irigoyen, Frank Rudo, DAVID SARNO, JUN HO SHIN, Paris Svoronos, Peter Wong

Laboratory Experiments for General Chemistry, Fourth Edition updates and expands on earlier editions of this lab manual and is designed for the conventional two-semester General Chemistry sequence that is required for most STEM and pre-health programs. The experiments cover a wide range of topics in...

Teambuilding from the Toy Aisle

Author(s): Michelle Cummings, Michelle Cummings, MATTHEW BRODA, TREVOR DUNLAP

Raise your hand if you’ve ever found yourself standing in the toy aisle and reimagining a game or item on the shelf for your trainer ‘bag of tricks.’ Did you raise your hand? Then this book is for you! It’s time to open grandma’s game closet and re-see some of the many toy and game classics (and new...

Fighting the Good Fight

Author(s):

Abstract A hospital public relations department is charged with creating a multi-year internal campaign to persuade its change-resistant members to embrace a transition from paper to electronic medical records. Decisions must be made regarding internal branding, use of opinion leaders, and the ro...

Do We Need to Make It Look Good?: Form, Function, and Femininity for Women with Disabilities

Author(s):

Sample “This way,” said the cafe hostess, leading through the maze of tables filled nearly to capacity with a boisterous lunch crowd. Meredith crutched awkwardly through the narrow spaces, still learning to balance following the surgery that had amputated her right leg several inches above the kn...

Introduction to Automation & Robotics

Author(s): John Meng

Introduction to Automation and Robotics presents the introductory level of process control, programmable logic controller, and robotics. This textbook was written to teach the principles of automatic control and robotics. The first edition of Introduction to Automation and Robotics is divided int...

Social Media Influencers as Brand Ambassadors: Understanding the Role of Social Influence and Relationship Building Within the Online Gaming Industry

Author(s):

Abstract One long-held belief about the study and practice of human communication is that individual social agents play a salient role in the construction of their identities (Berger & Luckmann, 1966). That is, one is considered to be powerful because he or she is communicating powerfully; one is...