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A Social Mess

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Abstract When a university coach is encouraged to use social media, his inappropriate sense of humor and unfamiliarity with Facebook gets him into trouble. Fans and relatives of the players push back through social media creating a public relations nightmare for the university. , basic_html

Drug Abuse Across the Lifespan: A Biopsychosocial Approach

Author(s): Brian Kelley

Substance Abuse Across the Lifespan: A Biopsychosocial Approach is current (completed at the end of 2020) and comprehensive in its discussion of substance abuse and presents complex concepts through case studies and real-world applications while being mindful of and sensitive to important difference...

Who's Leading You?: Success and Meaning in the Digital Age

Author(s): Bruce Arai

Instructors of first-year experience and foundational courses feel a lot of pressure. They often face roomfuls of students with very different levels of preparation, and instructors are expected to get everyone up to standard. But how can they meet these expectations when we know that many of our st...

Persuasion and Unpopular Brands: Advocating for a Polarizing Group

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Sample Congratulations! As a result of your fine work in this class, you have been offered a position as a brand ambassador for your campus. Brand ambassadors are individuals who work “at the grass roots level of marketing campaigns to deliver messaging to individuals on a word of mouth basis” (b...

OpenStax Introductory Statistics softcover

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"Introductory Statistics follows scope and sequence requirements of a one-semester introduction to statistics course and is geared toward students majoring in fields other than math or engineering. The text assumes some knowledge of intermediate algebra and focuses on statistics application over the...

Quantitative Data Analysis: An Introduction

Author(s): Diana L. Mindrila

Quantitative Data Analysis: An Introduction provides an introduction to quantitative research methodology. The first chapters discuss fundamental topics such as developing research questions, stating hypotheses, identifying variables, and commonly used quantitative research designs. The book explain...

"Open Doors but Closed Communication": Talking About Work-Life and Mentoring in Academia

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Sample “Shit,” Justine murmured to herself as she opened up her research document. “I should have been working on this hours earlier,” she continued as she glanced at the clock on her computer monitor and back to the to-do list. It was already 11 a.m. on her research day, and she had yet to clock...