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College Writing with Ease

Author(s): Gabriel Colella

Welcome to College Writing, quintessential tools for academic success! The greatest barrier to writing, for students, is a lack of clarity. The tools presented in the College Writing With Ease series provide students with the ability to get clear quickly both mentally and structurally in one’s writi...

Research Methods: Building a Knowledge Base

Author(s): Tara Malec, Matt Newman

RESEARCH METHODS: BUILDING A KNOWLEDGE BASE introduces students to the process of scientific research in a variety of disciplines while providing an “essentials” examination of quantitative, qualitative, and mixed methods designs. Feature boxes, critical thinking exercises, and sample research scena...

The Road to Ethical Science: A Guide to Restoring Trust in Science

Author(s): Brian Herman, Claudia Neuhauser

Rarely a week goes by without reading about a case of unethical behavior during the conduct of research. By the time the misconduct is discovered, the damage is often done. Such unethical behavior leads to a loss of trust in the scientific enterprise and, nowadays, also to increased polarization in ...

Confronting Toxic Othering: Understanding and Taming the Hydra

Author(s): Thomas Arcaro

Confronting Toxic Othering embarks on an ambitious quest to interrogate the root causes of all global social and environmental problems. Drawing upon the myth of the Hydra, the essays illustrate how each of the creature’s heads symbolizes eight fundamental and pervasive privileging forces, each fuel...

Different Together: Diversity, Equity, Inclusion, and Belonging in Advertising and Public Relations

Author(s): Anastasia Kononova, Teresa Mastin, Susan McFarlane-Alvarez

This unique textbook is a collaboration product of advertising and public relations professionals, researchers, educators, and students. It is written for students in advertising, public relations, strategic communication, marketing, and related disciplines to reflect upon the issues of diversity, e...

OpenStax Principles of Macroeconomics 3e full-color hardcover

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"Principles of Macroeconomics 3e covers the scope and sequence of most one semester introductory macroeconomics courses. The third edition takes a balanced approach to the theory and application of macroeconomics concepts. The text uses conversational language and ample illustrations to explore econ...