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Keyword Search

RESULTS: 6
Media Relations: Tactical Preparation for Life

Media Relations: Tactical Preparation for Life

Author(s): Kelly A. McBride


about product

Many of the text and trade books look at media relations from a journalist’s viewpoint, which is vastly different than what the practitioner should be aware of. Sure, there are deadlines and writing…lots of it, but the methodology in which we approach the communication exchange needs to be different.

Media Relations: Tactical Preparation for Life by Kelly A. McBride:

  • introduces readers to the dynamic and growing world of media relations.
  • highlights the differences and similarities between journalists and practitioners.
  • discusses…

Gender Actualized: Cases in Communicatively Constructing Realities

Author(s): Erika L Kirby , M Chad Mcbride


about product

Gender Actualized: Cases in Communicatively Constructing Realities is an edited collection of 43 cases that provide a common frame for dialoguing about gender/ed issues. Centered in narrative theory, it extends the realm of personal experience by introducing situations in context that involve real decisions about important issues that, like life, do not lend themselves to superficial or simple analysis.

Kirby and McBride have updated cases from the previous edition to expand coverage of gendered topics such as work/life and organizations, family and…

Six Spheres of New Media

Seven Spheres of Social (New) Media: Theorizing Integrated Marketing Communication

Author(s): Kelly A. McBride


about product

Social (new) media, which transcends the original denotation of social media, has become THE communication and business vehicle for the 21st Century. Since its earliest inception we have experienced a proliferation of applications that begs to ask, “what is new media and what are its underpinnings?” As the number of applications increase, unique taxonomies arose into individual specialties that while contained within distinct classifications, are also supported by comparable elements. This text posits the theory of seven spheres (or segments) that postulate a comprehensive…

Standing in the Dark: Struggle and Hope for Victims of Violent Crime

Author(s): LaVarr McBride


about product

Based on the authors 35 years working in the field of criminal justice, Standing in the Dark: Struggle and Hope for Victims of Violent Crime is a compilation of stories and events in his career that have introduced him to some of the bravest people he’s known.

Many of those that you will meet in this book have moved well beyond their victimization and have found a way to use their experience to better their own lives and affect countless others with their strength and their determination to not let what happened to them define who they are. Survivors of…

K-PhD School and Campus Shootings Awareness

Author(s): Gregory Truhan , James McBride


about product

Written by authors with seventy combined years of law enforcement experience with academic expertise, K-PhD School and Campus Shootings Awareness address the preventability of mass shootings directed at victims in learning environments at all levels K-PhD. The text includes a summary of school and campus shootings in America; an analysis of incident commonalities; historical insights into and social dimensions of school and campus violence; US Secret Service research relating to behavioral intelligence, threat assessment, risk management and interventions; Ohio’s best security and safety…

Through a Convict's Eyes: An Overlooked View of the Criminal Justice System

Author(s): LaVarr McBride , Eric Wicklund


about product

Many offenders who enter our system are under the belief that they are a failure, that they are not capable of change due to their past... 

Through a Convict’s Eyes: An Overlooked View of the Criminal Justice System provides a unique perspective of the current dynamic criminal justice system by fusing the thoughts of a federal probation officer/administrator and a convicted felon.

In the criminal justice system we have overlooked, in the author’s opinion, the perspective of the individual who has made mistakes and been…

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