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Issues in Biology

Author(s): Michael Sawey, April Sawey

A solid understanding of basic scientific principles is necessary for everyone—regardless of job position or perceived ability to “do science.” Many students will find themselves in a place where they will need to understand some aspect of science. Most will be parents or voters—and presumably all w...

Strategic Planning and Marketing in Healthcare Organizations

Author(s): Robert Stevens, Lawrence S. Silver

STRATEGIC PLANNING AND MARKETING IN HEALTHCARE ORGANIZATIONS introduces readers to elements of strategic planning that are crucial for management in healthcare organizations. Readers will learn why it is important for healthcare organizations to consider the needs of multiple stakeholders in the hea...

Principles of Microeconomics, Second Edition

Author(s): Ryan Amacher, Jennifer Pate

PRINCIPLES OF MICROECONOMICS, Second Edition, is an introduction to foundational microeconomic concepts. The text challenges students to consider the effects of microeconomics on market systems. Feature boxes in each chapter highlight the different roles of economics in both national and internation...