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Launching Marketing: Strategies and Skills for Real World Results
Author(s): Matthew A. Gilbert
Launching Marketing: Strategies and Skills for Real-World Results empowers individuals with practical tools and knowledge to thrive in the competitive business landscape. Each of the workbook's three sections - Activities, Projects, and Scenarios - offers an array of experiential learning opportunit...
Digital Marketing Strategies
Author(s): Toni Guffei
There is a gap in the connection between traditionally taught marketing concepts and the new digital marketing world.Digital Marketing Strategies ties in essentials such as the 4Ps of marketing, and how research informs decisions to gain profitability, with the digital concepts of content marketing,...
Christian Integration in Counselor Education
Author(s): JOHN ALLEN KING, Kristy Ford
As both counselor educators and deeply committed followers of Christ, we recognize the need more than ever to integrate a Christian perspective on issues in the professional counseling field. The primary motivation for this book is to empower faith-based CACREP-accredited counseling programs to inte...
Turabian: The Easy Way!
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"This book simplifies the Turabian writing style format. It functions as a writer's guide to A Manual for Writers of Research Papers, Theses, and Dissertations (9th edition). It is simple to use and far less time consuming. Thus, the title: Turabian: The Easy Way! Navigating through the cumbersome a...
Abnormal Psychology at a Glance
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