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Humor Communication: Theory, Impact, and Outcomes
Author(s): Rachel L DiCioccio
The ubiquitous nature of humor in our society is undeniable… Humor Communication: Theory, Impact, and Outcomes encapsulates the fast growing area of humor research in the communication discipline. Collectively, the examination of humor communication represents a significant area of scholarship i...
Do It Write!
Author(s): Gregory Barraza
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Human Resource Management: A Managerial Tool for Competitive Advantage
Author(s): Lawrence Kleiman
Effective management of human resources, like the effective management of all other organizational resources, leads to competitive advantage in the marketplace....Human Resource Management: A Managerial Tool for Competitive Advantage visibly and continuously highlights the importance of HR and its p...
Strategic Management: Using Ideas in Action
Author(s): Santiago Ibarreche
"Ideas in Action" is a mnemonic to make students participate more and have an easy way to remember the strategic management process.Strategic Management: Using Ideas in Action helps students and business/management executives in the process of understanding, implementing, and evaluating strategic ma...