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Understanding Engineering Economy: A Practical Approach

Author(s): Khokiat Kengskool

New Edition Now Available!Understanding Engineering Economy: A Practical Approach provides a comprehensive overview of economic and financial decision-making methods for a diverse range of engineering disciplines. Now delivered in an interactive and immersive online format, the title addresses real-...

Consumer Behavior in a Digital World

Author(s): Frank Kardes, Susan Powell Mantel, Maria Cronley, Thomas Cline

Social Media has invaded every aspect of daily life.  According to the World Economic Forum, in 2022 there are more mobile subscriptions than people on the planet and almost 60% of web traffic comes from mobile devices.  Because of this, marketers have had to refocus their tactics to account for the...

Understanding Cancer: From Discovery to Therapy

Author(s): Joyce Schroeder

 CLICK HERE to Purchase Immediate Access to Online Course Content Cancer is a complex disease, and the study of cancer requires an understanding of molecular and cellular biology, pathology, clinical aspects and an introduction to the therapeutics that are currently in use. In this book, we first...

Wellness for Life

Author(s): Steven Ross Murray, Kristin Heumann

Featuring a combination of an eText with a website, Wellness for Life teaches students how to improve their overall wellness so that they can live happier, healthier, and more fulfilling lives. While discussing topics such as disease, life expectancy, stress, physical fitness, nutrition, and weig...

Introduction to Chemistry

Author(s): Nancy Gardner, Stephen Mezyk

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