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The Legal Environment of Business
Author(s): RYAN PACE
Understanding the legal environment in which businesses operate is a critical component of success for all business leaders and decision-makers. The Legal Environment of Business by Ryan H. Pace introduces fundamental legal topics relating to the U.S. Constitution, ethics, dispute resolution, cri...
Understanding Engineering Economy: A Practical Approach
Author(s): Khokiat Kengskool
New Edition Now Available!Understanding Engineering Economy: A Practical Approach provides a comprehensive overview of economic and financial decision-making methods for a diverse range of engineering disciplines. Now delivered in an interactive and immersive online format, the title addresses real-...
Consumer Behavior in a Digital World
By: Frank Kardes, Susan Powell Mantel, Maria Cronley, Thomas Cline
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Consumer Behavior in a Digital World
Author(s): Frank Kardes, Susan Powell Mantel, Maria Cronley, Thomas Cline
Social Media has invaded every aspect of daily life. According to the World Economic Forum, in 2022 there are more mobile subscriptions than people on the planet and almost 60% of web traffic comes from mobile devices. Because of this, marketers have had to refocus their tactics to account for the...
Introducing Communication: A Digital Learning Experience
Author(s): Matthew Barton, Jonathan Holiman
New Third Edition Now Available! A groundbreaking publication unlike others on the market, Introducing Communication: A Digital Learning Experience provides an immersive multimedia introduction to the dynamic field of communication. The turn-key course package promotes active learning and indepe...
iVitalidad! Spanish for the Health Professions
Author(s): Luisa Piemontese
¡Vitalidad! is a content and real-task based textbook that prepares health professionals to communicate with Spanish-speaking patients and clients. The text and has been written for novice to intermediate level students and contains six units which increase in complexity. The first three units and c...
Introduction to Chemistry
Author(s): Nancy Gardner, Stephen Mezyk
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