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Making It Work: Improving the Relationship Between Public Relations Spokespeople and Journalists
Author(s): Joel Jay Campbell, Susan R Walton
In an ideal universe, public relations spokespeople and journalists get along just fine. Journalists want to provide their audiences with fast, accurate information on topics important to those audiences. Spokespeople want to advance the cause of their organization by sharing its stories. That’s ...
Classroom Connections to Teaching: A Resource for Teachers of Latino Students
Author(s): Maria Reyes, Veronica Estrada, Criselda Garcia
eBook Version You will receive access to this electronic text via email after using the shopping cart above to complete your purchase. Classroom Connections to Teaching: A Resource for Teachers of Latino Students was written for preservice teachers, inservice teachers, teacher educators, and anyo...
Calculus: Notes, Formulas, Methods
Author(s): Marcia C Siderow
eBook VersionYou will receive access to this electronic text via email after using the shopping cart above to complete your purchase., basic_html
Strategic Management: Using Ideas in Action
Author(s): Santiago Ibarreche
"Ideas in Action" is a mnemonic to make students participate more and have an easy way to remember the strategic management process.Strategic Management: Using Ideas in Action helps students and business/management executives in the process of understanding, implementing, and evaluating strategic ma...
Lecture Toolkit and Introduction to Geology
Author(s): Kevin K Williams
eBook Version You will receive access to this electronic text via email after using the shopping cart above to complete your purchase. , basic_html
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Readings in American Public Policy
Author(s): Dennis Patterson
eBook Version You will receive access to this electronic text via email after using the shopping cart above to complete your purchase. , basic_html
iSpeak! uSpeak! weSpeak!: An Introduction to Contemporary Public Speaking
Author(s): John Jr Ross
eBook VersionYou will receive access to this electronic text via email after using the shopping cart above to complete your purchase. , basic_html