Intellectual Property in Sports & Entertainment: Leveraging Trademarks and Copyrights to Increase Brand Value

Author(s): Scott Bukstein

Intellectual Property in Sports & Entertainment provides a timely, practical overview and analysis of trademark and copyright challenges and opportunities within the sports and entertainment industries.  The book emphasizes the importance of incorporating intellectual property strategy into the over...

General Biology

Author(s): David Moat, Holly Morris

New Edition Now Available! The laboratory component for General Biology I and II is intended for science majors and students needing a two-semester sequence of a laboratory-based science course. The laboratory exercises cover topics ranging from biological chemistry, cell biology, and genetics, t...

Advertising Strategy VitalSource only

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Introduction to the Science of Health and Fitness

Author(s): Kirstin Brekken Shea, Gayden Darnell, Alyssa Locklear, Kristin N Slagel

New Turn-Key Course Package Now Available! During this time of social distancing, the interconnectedness of the dimensions of wellness has never been more evident... Introduction to the Science of Health and Fitness is a turn-key course package that provides an overview of the human body syste...

Keys for Living: Habits and Addictions

Author(s): MyHope Global

Race, Crime and Justice

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Mastering the Capstone: Foundation for a Better Police Department

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An Introduction to Statistics for Biomedical Engineering

Author(s): THURMON LOCKHART

Discovering Spain

Author(s): Enrique A. Lopez

Discovering Spain is an interactive textbook that covers 13 chapters with some of the latest information about the second largest country geographically in the European Union. Apart from the usual text, each chapter contains multiple hyperlinks to expand the main body text and also each chapter incl...

Human Anatomy Lab Manual

Author(s): Lis Regula

Human Anatomy Lab Manual is meant to serve three purposes. First and foremost, this is a medically accurate human anatomy lab manual that does not use gendered language to discuss biology. Instead of relying on presumptive, prejudicial, and often inaccurate gender terms as short hand for body parts,...