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Starting Your Marketing
Author(s): Matthew A. Gilbert
In an era dominated by the relentless rise of social media marketing and the advent of artificial intelligence, the influence of marketing has never been more profound. Individuals now encounter up to 10,000 advertisements daily, underscoring the explosion of marketing channels and the sophisticatio...
Criminal Investigations Theory and Practice
Author(s): Robert B. Wall, Peter Johnstone
Criminal Investigation: Theory and Practice is a new and novel approach to the science of criminal investigations. The text is divided into three modules:Module 1(Chapters 1-6) present the basics of criminal investigation. The module includes crime scene processing, the initial response and crime s...
Art History & Appreciation: Creative Exploration & Application
Author(s): Karen E DeLoach
This introductory course covers both the history of art, the appreciation of art and how to apply this knowledge, including the fundamental principles of design.Art History & Appreciation: Creative Exploration & Application exposes students to the world of art and its history. This text helps studen...
Principles of Finance
Author(s): Dong Joon Lee
Through this book, you will learn the fundamentals of finance. The discussion topics for the book include the financial markets, financial statement analysis, time value of money, risk and returns, cost of money and capital, capital budgeting, bonds, and stocks. Upon completion of this book, you ...
Issues in Biology
Author(s): Michael Sawey, April Sawey
A solid understanding of basic scientific principles is necessary for everyone—regardless of job position or perceived ability to “do science.” Many students will find themselves in a place where they will need to understand some aspect of science. Most will be parents or voters—and presumably all w...