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Starting Your Marketing

Author(s): Matthew A. Gilbert

In an era dominated by the relentless rise of social media marketing and the advent of artificial intelligence, the influence of marketing has never been more profound. Individuals now encounter up to 10,000 advertisements daily, underscoring the explosion of marketing channels and the sophisticatio...

Rudiments of Music: A Concise Guide to Music Theory

Author(s): Perry Goldstein

Rudiments of Music covers the basics of Western classical tonal music theory, though it is applicable to a broad range of other music as well. Written for the beginner, experienced musicians who want to learn the fundamentals of tonal theory will also find it useful. The book covers basic notation o...

History of the National Parks

Author(s): Sarah Diaz, Linda Lane

The national parks and National Park Service (NPS) serve a very important role in our country. These parks make up some of the most beautiful, unique, oldest, tallest, deepest, most pristine and most threatened places in the world. But they are more than just amazing places to visit. They serve a vi...

Art History & Appreciation: Creative Exploration & Application

Author(s): Karen E DeLoach

This introductory course covers both the history of art, the appreciation of art and how to apply this knowledge, including the fundamental principles of design.Art History & Appreciation: Creative Exploration & Application exposes students to the world of art and its history. This text helps studen...

Principles of Finance

Author(s): Dong Joon Lee

Through this book, you will learn the fundamentals of finance. The discussion topics for the book include the financial markets, financial statement analysis, time value of money, risk and returns, cost of money and capital, capital budgeting, bonds, and stocks. Upon completion of this book, you ...

Criminal Investigations Theory and Practice

Author(s): Robert B. Wall, Peter Johnstone

Criminal Investigation: Theory and Practice is a new and novel approach to the science of criminal investigations.  The text is divided into three modules:Module 1(Chapters 1-6) present the basics of criminal investigation. The module includes crime scene processing, the initial response and crime s...