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Career Success

Author(s): Marsha Fralick

Career Success helps students increase self-understanding by exploring their personality types, multiple intelligences, interests, and values along with matching careers. It provides information on current career trends, the career decision making process, educational planning, and researching caree...

Native American College and Career Success

Author(s): Marsha Fralick, Beatrice Zamora Aguilar, Larry Gauthier

The book is based on the premise that education for Native American and Indigenous students begins with a positive self-concept. For these students, positive self-concept includes pride in their cultural background.Chapters contain a section titled “Stories from the Elders” or “Interviews with the E...

College and Career Success

Author(s): Marsha Fralick, Seth Batiste

The 9th edition of College and Career Success features topics on college, career, and lifelong success. This textbook helps students choose a major that matches their interests and personal strengths. The latest research on motivation, mindset, and grit is used to help students persist and complete ...

Hospitality Information Technology: Learning How to Use It

Author(s): Galen R Collins, Cihan Cobanoglu, Anil Bilgihan, Katerina Berezina

New Ninth Edition Now Available!The hospitality industry is quickly becoming automated, leading to greater efficiency, better customer service, and ultimately, increased profits. As a result, it is imperative that a person wishing to enter the hospitality business be familiar with the technology pro...

College and Career Success: Concise Version

Author(s): Marsha Fralick, Seth Batiste

College and Career Success Concise 9th Edition is designed for one-two unit courses or for developmental students who need more time to read the material. It will help students have a successful journey through college and into their career with career planning and academic skills that will help the...

So You Want to be a CSI?

Author(s): Susan Clutter, Leggie Boone, David McGill

Crime scene investigation isn't an academic, cut-and-dry process. There is no set of ideal procedures that universally applies to all crime scene processing. Isn't it time for a textbook that reflected that?So You Want to be a CSI? presents Crime Scene Investigation as students would encounter it in...

Hawai'i and Pacific Islands College and Career Success

Author(s): Marsha Fralick, Kauionalani Mead

Includes a Native Hawaiian and Pacific Island Cultural PerspectiveThis textbook contains Hawaiian and Pacific Island Cultural content along with the traditional college and career success topics. It is based on the premise that students are more successful when they take pride in their culture. Whil...

Persuasion: Integrating Theory, Research, and Practice

Author(s): Ann Bainbridge Frymier

Students want to learn how to persuade parents, teachers, and classmates. Teachers often view a skills approach as too limiting and focus on theories of persuasion. Persuasion: Integrating Theory, Research, and Practice features an unprecedented fusion of the persuasion skills that students seek...

Argumentation: Critical Thinking in Action

Author(s): David Lapakko

Argumentation: Critical Thinking in Action explores a wide variety of issues and concepts connected to making arguments, responding to the arguments of others, and using good critical thinking skills to analyze persuasive communication. Based on feedback from users and instructors, the new fifth ...

Training and Development: Enhancing Talent for the 21st Century

Author(s): Steven Beebe, Timothy Mottet, K. David Roach

Communication competencies are among the most coveted skills on the planet—whether applied in the workplace, social settings, or at home.Training and Development: Enhancing Talent for the 21st Century teaches people how to develop essential communication and leadership talent.  It is not just a book...