A Constant Struggle: Documents and Readings in African American History to 1865, Volume 1

Author(s): Yohuru R Williams, Tamara Brown, Dr. Roger Davidson

A Constant Struggle: Documents and Readings in African American History volumes provide essential primary source documents and informative essays for the study of African American history from its African origins to contemporary times. The volumes assist in building critical thinking skills for the ...

Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era

Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh

Second Edition Coming Soon!The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach tha...

Family Communication: Relationship Foundations

Author(s): Candice Thomas-Maddox, Nicole Blau

The definition of what a “family” is has changed dramatically over the past few decades…. Family Communication: Relationship Foundations features traditional as well as emerging diverse family types in the application and analysis of communication theories and concepts. From acknowledging the inf...

Casing Public Relations

Author(s): Jason Wrench, Joan Schuman, Donna Flayhan

Provide your students with a reasoning process that leads to good decision making in the fast paced world of public relations…. Students engaged in case analysis learn to think, analyze, react and evaluate so that they develop transferable critical, analytical, problem focused skills that can be ...

Casing Persuasive Communication

Author(s): Corey Liberman

Human beings are both agents and targets of persuasion. They both employ, and are inundated with, verbal, visual, and auditory persuasion attempts all of the time. Corey J. Liberman’s comprehensive collection Casing Persuasive Communication exposes the reader to persuasive communication through diff...

The Nonverbal Communication Book

Author(s): Joseph DeVito

The Nonverbal Communication Book embarks the reader on an exciting journey into the world of nonverbal communication! The Nonverbal Communication Book covers both the theory and research in nonverbal communication and describes the ways nonverbal communication works. Ultimately, the publication e...

Insights: A Laboratory Manual for Physical Geology

Author(s): Clair Ossian

Insights: A Laboratory Manual for Physical Geology presents a broad, general approach to core curriculum geology topics in physical geology. Insights is beneficial for geology majors and non-majors as a powerful tool covering basic geology. A significant advantage of Insights is its tight focus on e...

Spanish Reading Inventory

Author(s): Jerry Johns, Mayra C Daniel

Spanish Reading Inventory (Pre-Primer to Grade 8) is a collection of individually administered informal reading tests designed to help teachers and other professionals determine a student's reading proficiency in Spanish.  A series of word lists and passages ranging from the early stages of readi...

Visualization: Using Mental Images to Strengthen Comprehension

Author(s): Linda Zeigler, Jerry Johns

Visualization has not been a common word in most classroom reading programs. In recent years, however, the impact of visualization on student comprehension has gained greater awareness among reading educators. This compact, easy-to-use book helps teachers understand visualization and how to apply th...

Brave Space-Making: The Poetics & Politics of Storytelling

Author(s): Brittany L. Peterson, Lynn M. Harter

Storytelling is a meaning-making process with catalytic capacity.Brave Space-Making: The Poetics & Politics of Storytelling explores the generative potential of storytelling by focusing on its centrality in brave space-making. Brave spaces are spheres of possibility where participants undo in order ...