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Author(s): Thomas W Bean, John Readence, Judith Dunkerly Bean
The 11th edition of Content Area Literacy focuses on developing 21st century learners who are adept at reading and critiquing multiple texts. Organized into two parts: Learning with Text and Technology and Teaching and Learning Strategies, this edition has a redesigned page format that provides teachers quick and easy access to concepts, ideas, and strategies.
Content Area Literacy features:
Author(s): Clinton Allred, Karen Geismar, Nancy Turner
Nutrition: Real People, Real Choices is a research-driven text that has been developed and tested in response to and in partnership with more than 100 instructors across the country. It is also the product of feedback provided in survey data by hundreds of students. An extensive Instructor’s Manual and Test Bank are available as part of the fully integrated ancillaries. These ancillaries are designed to meet student learning objectives.
Author(s): Keisha Love, Nicole Martin, Tim Martin, Corinne McNamara, Lauren Taglialatela, Danelle Stevens-Watkins, Stacey Williams, Juliann Young
General Psychology: The Science of the Mind is a state-of-the-art introduction to the field of psychology that is written to the interests and needs of today’s students.
More than just a textbook, General Psychology fuses a workbook within the framework of the text — encouraging students to not only be passive readers of psychology, but also active “doers” of psychology.
General Psychology: The Science of the Mind:
Author(s): Melissa B Wanzer, Kristen C Eichhorn, Candice Thomas-Maddox
Interpersonal Communication: Building Rewarding Relationships reflects the countless societal, cultural, and technological changes that have influenced the ways in which we experience, discuss, and research relationships in a variety of contexts.
Author(s): RICHARD A. WILBER
Media Matters presents undergraduate students with the essential information and tools needed to become media literate and more critical in their media consumption. Spanning traditional print books to modern mass-media systems, Media Matters utilizes an engaging opening narrative to each medium followed by an easily accessible, informative text.
Designed for introductory mass communication courses, Media Matters:
Author(s): David Pierce, Nels Popp, Chad McEvoy
With an industry at $498 billion according to Plunkett Research, Ltd, sports is one of the largest industries in the United States. Being able to sell items in this industry is key to excelling in the field itself.
Selling in the Sport Industry is a groundbreaking publication and is the only book in the market to address this endeavor. In addition to informing readers on the sports industry, Selling in the Sport Industry also provides faculty with a means to teach students the mechanics of the sales process.
Author(s): Brian Turner , Kimberly Miloch
The field of sport marketing is growing….
As the field thrives and becomes more specialized, it is necessary to call upon a number of experts in various areas to create a comprehensive publication necessary to meet the job-related needs of a growing, challenging, and competitive industry.
Author(s): Mark Nagel, Richard Southall
Introduction to Sport Management: Theory and Practice bridges the theoretical-practical divide by providing students with practical perspectives on today’s sport management issues, based upon sound theoretical frameworks. Introduction to Sport Management introduces readers to the complex nature of today’s sport industry and offers advice from sport-industry insiders.
Introduction to Sport Management: Theory and Practice:
Author(s): Michael Collins
The delivery of an exceptional customer experience is critical to the long-term success of a hospitality enterprise—whether that enterprise is a full-service, luxury resort or a select-service, economy hotel.