Search Results: 140 of 150
Author(s): Armen Hadjinian
Entrepreneurship Drills supports the development of new business concepts and helps organizations define the value that they provide to their customer base. Not a traditional textbook, this easy to use book is intended for those setting off on their own, as well as existing businesses looking for innovative ways to compete in today’s dynamic markets. The book consists of one page topics with a quick description followed with a short exercise.
Author(s): William E Montgomery, Andres Tijerina
New Edition With Accompanying Website!
In a strong narrative voice, Building a Democratic Nation: A History of the United States 1877 to Present, Volume 2 tells stories of culture wars, nation building, freedom struggles, economic transformations, racial and ethnic pride, idealistic aspiration, human and environmental degradation, and technological advancement - just some of the many facets of American history.
Author(s): Mary Anne Eaton, Janet Rouslin, Dana Manning
Connections: Food, Nutrition, Health and Wellness is an introductory nutrition textbook designed for non-nutrition majors as well as allied health majors. The textbook covers all the essential nutrients and their relationship to your body’s functioning and well-being. The textbook also includes the latest information regarding nutrition information for the public sector such as the Dietary Guidelines and the new Nutrition Labeling guidelines.
Author(s): Regina M Williams Davis, Andrea Patterson
Intercultural Communication for Global Engagement explores issues and concerns of communication, culture and globalization through incorporating different perspectives including critical, interpretative, psychological, and social. The dialectical approach incorporated in the text is used as a framework to examine the dynamic nature of intercultural communication. Released on the heels of riots between African American communities and their city police, this text highlights how deficiencies in intercultural understanding contribute to civil unrest.
Author(s): Dorothy Weaver
An engaging and informative text for freshman or sophomore-level sociology majors or non-sociology majors at any point in their program, Social Problems in the 21st Century helps students bridge the gap between their individual experience and the wider social world. Grounding social problems in historical, cultural, and structural context, each chapter uses classical theory and contemporary analyses to explore the causes of social problems and present solutions.
Author(s): Ann Bainbridge Frymier
Students want to learn how to persuade parents, teachers, and classmates.
Teachers often view a skills approach as too limiting and focus on theories of persuasion.
Persuasion: Integrating Theory, Research, and Practice features an unprecedented fusion of the persuasion skills that students seek, integrated with persuasion theories instructors want to teach - the two approaches that have often been at odds with one another.