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The Power of Branding in Fashion: 2000 and Beyond
Author(s): Wendy Goldstein, Lubna Najjar
The Power of Branding in Fashion: 2000 and Beyond takes readers on a journey through the story of branding and specifically where art and vision meets technicality and business. The publication presents the history of branding in its most traditional form as well as the adventure that branding to...Defending the Noble Arts: A Creator's Guide to Protecting & Monetizing Entertainment Properties
By: Barry Neil Shrum
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Defending the Noble Arts: A Creator's Guide to Protecting & Monetizing Entertainment Properties
Author(s): Barry Neil Shrum
Defending the Noble Arts examines the intricate interdependent connection between the intellectual property we create, the entertainment industry and the consumers that use and enjoy it—all seen through the long lens of his vast legal and teaching experience and music community leadership. Clearly w...Principles of Microeconomics
Author(s): Bagher Modjtahedi
New Edition Coming Soon! Principles of Microeconomics has grown out of over 30 years of the author’ lectures. This text emphasizes three core economic principles. First, it defines the concept of rational economic behavior in terms of marginal costs and benefits of decisions. This gives students ...Lab Manual for Chem 105: Chemistry in Context 1
Author(s): Mark A Griep
New Edition Now Available! Lab Manual for Chem 105: Chemistry in Context 1 provides an introduction to the concepts of chemical research such as: chemical lab safety, identifying inorganic salts, identifying organic materials, measuring gas volumes, measuring liquid volumes, measuring concentrati...Essentials of Operations Management and Supply Chain Management for Business and Technical Professionals
By: Paul Lu
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Essentials of Operations Management and Supply Chain Management for Business and Technical Professionals
Author(s): Paul Lu
Essentials of Operations Management and Supply Chain Management for Business and Technical Professionals is a detailed foundation for the concepts surrounding operations management. It not only provides the essentials of operations management, but also supplies a bridge between operations and the su...Conectando con mi herencia: lengua y cultura
Author(s): Delia Montesinos
Conectando con mi herencia: lengua y cultura provides a guided inductive and critical-thinking approach to teaching Spanish. It covers five goal areas: Communication, Cultures, Connections, Comparisons, and Communities. Conectando con mi herencia: lengua y cultura features: various engaging...Elementary Spanish
Author(s): Blanca Vargas
Elementary Spanish for higher education students is a cutting-edge Beginner Spanish, which features a distinctive merge of online and in-class activities developed to help you connect with other academic subjects, your classmates, your instructor and the Spanish-speaking world. The use of the curren...World Music and Culture: Travel Through Traditional and Contemporary Soundscapes Around the World: Customized Version of World Music Cultures
By: DAWN AVERY
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World Music and Culture: Travel Through Traditional and Contemporary Soundscapes Around the World: Customized Version of World Music Cultures
Author(s): DAWN AVERY
World Music & Culture: Travel Through Traditional and Contemporary Soundscapes from Around the World is a turn-key course package that introduces students to several musical cultures from around the globe. The interactive online course uses YouTube and similar videos to empower students to experienc...Pagination
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