Strategic Management for Hospitality & Travel: Today and Tomorrow

Author(s): Frederick DeMicco, Marvin J Cetron, Owen Davies

The world of hospitality and travel is rapidly changing. Sudden changes in the external environment can have an enormous impact literally overnight.Strategic Management for Hospitality & Travel: Today and Tomorrow focuses on strategy for companies during a time of prosperity and uncertainty. Written...

Social Entrepreneurship

Author(s): Kevin Rawls

Our society is looking for ways to bring together conscience and consumption. The rise of social entrepreneurship and social enterprises represents the growth of a business model that leverages market forces for sustained, positive, social impact. Social Entrepreneurship helps readers to understa...

Nonverbal Communication for a Lifetime

Author(s): Diana K. Ivy, Shawn Wahl

Designed to fuse a unique balance of theory and application, Nonverbal Communication for a Lifetime translates academic material based on sound research and theory into meaningful applications for the reader to utilize throughout life.The publication extends learning activities by including What Wou...

Humanities 1 Interactive: A Customized Version of Lectures in Western Humanities, 2nd Edition, by Emmanuel X. Belena. Designed specifically for Humanities 201 at Hampton University

Author(s): Karen Turner Ward

New Fourth Edition Coming Soon!This publication helps readers sift through the earliest evidence so far unearthed of the very beginnings of humanity’s existence. They will discover how the human race begin and study the evidence of our immense diversity primarily in order to find what we have in com...

Foundations of Marketing Practice: An Applied Approach

Author(s): KENNETH THOMPSON, David Strutton

You engage perpetually in marketing. Regardless of what you do or eventually do for a living or with your life, you are a marketer.Do you want more power, influence, and success; all the result of your own ethically and socially responsible behaviors, of course?Your ability or lack of ability to mar...

A Citizen's Guide to Economics

Author(s): Cohick Mikel, James Richards, GIAN ARYANI

A Citizen’s Guide to Economics helps readers understand the economics that affects them as they go about their daily lives – training and learning, working and earning, providing for their family, planning for the future, starting up and running a business, and being good citizens.Written in an easy...

LOOK UP--Gaining Insight and Direction Through Experiential Learning For Your Personal, Professional and Civic Life

Author(s): Joani LaMachia, Jonathan Andrew

In their exciting, interactive new book–LOOK UP--Gaining Insight and Direction Through Experiential Learning--For Your Personal, Professional and Civic Life, Dr. Joani LaMachia and Jon Andrew identify and examine the choices that students face when navigating through their institutions of higher lea...

Think Better, Write Better

Author(s): Robin Jenkins

Thinking rationally and writing clearly are two sides of the same coin, Both have tremendous value as career and life skills, in that those who do them well are more likely to be successful. Unfortunately, surveys of employers show that most people, even college graduates, are not particularly profi...

African American Literature Anthology: Slavery, Liberation and Resistance

Author(s): Kimberly Fain

New Publication Now Available!African American Literature Anthology: Slavery, Liberation, & Resistance includes texts from various rhetoricians who worked as abolitionists, speakers, writers, activists, and/or publishers of dissident literature. They all employ their rhetorical influence to argue ag...

Guest Service in the Hospitality Industry

Author(s): Paul Bagdan

The hospitality industry is a service industry that requires a unique blend of procedure, technique, and skill combined with the human element that is key to delivering quality guest service. It is both a science and an art. With a general approach incorporating insights from all areas of hospitalit...