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Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era
Author(s): THOMAS R. FLYNN, James R. Smith, Michael Walsh
The entire Integrated Marketing Communication ecosystem is alive 24/7 every day. Data skills and knowing metrics are more important than ever.Integrated Marketing Communication: A Consumer-Centric Approach for the Digital Era is a data-driven, consumer centric approach that’s in sync with today’s al...Career Success
Author(s): Marsha Fralick
Career Success helps students increase self-understanding by exploring their personality types, multiple intelligences, interests, and values along with matching careers. It provides information on current career trends, the career decision making process, educational planning, and researching caree...Gangs
Author(s): Mario L. Hesse, Christopher J. Przemieniecki
Explore the gang phenomenon with respect to the core components of the criminal justice system: the police, the courts, and corrections.Gangs specifically and sufficiently covers essential gang topics as well as groundbreaking information on new topics. This text presents a traditional and brief ove...Essentials of Economics: A Fundamental View
Author(s): David A. Dieterle
Essentials of Economics: A Fundamental View provides essential economic concepts and serves as a primer on becoming an economically literate citizen. This publication gives the reader the tools necessary to analyze any economic situation and to be a more economically educated voter, citizen, produce...Race, Crime and Justice
Author(s): Robert III Bing
Race, Crime and Justice is the culmination of many years of research and teaching on the subject. It includes seminal studies and current research findings. The text recognizes the influence of politics; it also examines the flawed policies and practices that contribute to the disparate treatment of...Infusing Equity & Cultural Competence into Teacher Development
Author(s): Aaron Thompson, Joseph B Cuseo
As teachers face increasing diversity within their classrooms in learning styles, race, linguistics, and culture, the academic rigor needed to successfully enter college or a career will require them to evolve in order for all students to succeed.Infusing Diversity & Cultural Competence into Teacher...Public Speaking: Essentials for Excellence
Author(s): Shawn Wahl, LeAnn Brazeal, Mark Butland
By providing students theory and practical skills, Public Speaking: Essentials for Excellence prepares students to become effective public speakers in various speaking situations they may encounter in their lives (business presentations, tributes, eulogies, commencement addresses, small group, and m...Women, Minorities and Criminal Justice: A Multicultural Intersectionality Approach
Author(s): Carla Miller Coates, Moneque Walker-Pickett
Women, Minorities, and Criminal Justice takes a hard look at crime, justice, and the criminal justice system through the lens of gender, race, sexuality, and their intersections. Dialogue about minorities in criminal justice is currently one of the most talked about issues in a variety of social and...Criminal Justice Research Methods
Author(s): Carlos Posadas, Aviva Glasner, Nicholas Natividad, David Keys
Research is powerful because it impacts decision-making in virtually every part of our lives, and it is critical for making informed decisions. The process of deciding what criteria matter most to you before ultimately making a decision is an example of using research to make the best decision possi...Prioritizing the Victim: The 21st Century Transformation of Victimology
By: Debra Stanley, Heather Pfeifer, Gabriela Wasileski, Tracy Tamborra
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Prioritizing the Victim: The 21st Century Transformation of Victimology
Author(s): Debra Stanley, Heather Pfeifer, Gabriela Wasileski, Tracy Tamborra
This book is written for the new generations of brave souls who have and will continue to step into the shoes of the former leaders, activists, scholars, and victim service providers. It is vital to the future of victimology and all the future crime victims that the next generation be as brave and f...