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Communication Ethics Literacy: Dialogue and Difference
Author(s): Janie Fritz, Leeanne McManus, Michael Kearney
Communication ethics is imperative in the 21st century as the prevalence of conflicting opinions endangers successful, respectful communication. Utilizing a dialogic approach to ethical communication, Communication Ethics Literacy: Dialogue & Difference provides a timely review of classic communicat...Discovering Answers: Research Methods for Public Relations
Author(s): Donnalyn Pompper
Welcome to the strategic and creative world of research methods for addressing organizational problems and maximizing opportunities with clear goals and objectives—and evaluating strategic public relations campaigns and projects. Curiosity drives the public relations engine as we seek to discover as...Cruise Ship Management and Leadership: Hospitality on the High Seas
Author(s): Frederick DeMicco, Ryan Wootten
Cruise Ship Management & Leadership provides students with an integrated approach to learning the basics of Cruise Ship Management and cruise career opportunities. Students will receive an overview of the cruise ship management environment, the functional areas of cruise ship management, including m...Learning About Dance: Dance as an Art Form and Entertainment
Author(s): Nora Ambrosio
New Ninth Edition Now Available!Learning about Dance: Dance as an Art Form and Entertainment introduces students to the exciting, daring, ever-changing, and dynamic world of dance.Learning about Dance invites readers to experience the artistry and excitement of the dance world. The publication prese...Content Area Literacy
Author(s): Jerry Johns, Paula Di Domenico, Rachel Lesinski-Roscoe
Content Area Literacy: Toolkit of Disciplinary Strategies for Middle and High School considers various professionals who may find its content useful:professors teaching a content area or disciplinary literacy coursemiddle and high school teachers working directly with students literacy and instructi...Global Enterprise: The Theory & Practice of International Business
By: Eugene Paul Kim, Roger Philips, Stanley Klatka, Jonathan Opata, Virginia A Suveiu, Robert Austin
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Global Enterprise: The Theory & Practice of International Business
Author(s): Eugene Paul Kim, Roger Philips, Stanley Klatka, Jonathan Opata, Virginia A Suveiu, Robert Austin
Global Enterprise – Theory and Practice is a multi-authored textbook on international business providing an alternative to the standard, bland, encyclopedic international business textbooks on the market today. The emphasis here is on teaching students usable skills and knowledge in the context of ...Reading the Web: Strategies for Internet Inquiry
Author(s): Elizabeth Dobler
Reading the Web: Strategies for Internet Inquiry outlines web literacy in a user-friendly way that helps educators provide students with practical skills and strategies needed to approach the internet with discernment. One of the ways it accomplishes this is through the QUEST model: questioning, und...Entrepreneurial Family Business: From Survival to Success
Author(s): Dianne Welsh
Entrepreneurial Family Business: From Survival to Success is a comprehensive look at the impactful elements surrounding family business and entrepreneurship throughout time. It emphasizes the importance of overlap between family, business, and ownership by utilizing story-telling techniques. By expl...Supply Chain Simplified
Author(s): James Kirby Easterling
Supply Chain Simplified was written to explain the various facets of supply chain management: the people, processes, and systems used in what is now the hottest field in business, in a way that everyone can understand. Whether you’re a high school or college student preparing for your future, someon...Geology of National Parks
Author(s): David A. Foster, David Hacker, Ann G Harris
The National Parks of the United States preserve our nation's iconic landscapes and some of the finest examples of geologic heritage. From glaciers to caves, volcanoes to canyons, or mountains to coral reefs, the nation's geologic features and landforms have been an important part of the American ex...