Contemporary Cases in Event Management is a collection of 14 case studies. Featuring a wide variety of cases involving Government Meetings, Trade Shows, Association Meetings, PRIDE Gatherings, and more, this case collection is the perfect accompanying text to any Event Planning and Management course.
Contemporary Cases in Event Management includes:
- learning outcomes identified for each case study.
- case summaries and discussion questions.
- key words, references and additional resources in most of the...
The Craft Beer Market Has Grown 16% During 2015
- Brewers Association, Boulder, CO
Craft Beverage Business Management addresses the unique challenges, primary tools, and advice for craft beverage entrepreneurs.
Future entrepreneurs need to find a way to stand out from the crowded and exponentially-growing craft beverage industry. One can stand out by understanding the ropes of the business, becoming an expert, and finally, getting ahead of his/her competitors. There’s no better place to start than with Craft...
Although a nascent field of research, customer experience management has become an important research and management topic in today’s interconnected world…
Customers are no longer passive participants of the firm’s value proposition, but are actively involved in the co-creation and co-ownership of the brand. However, research has repeatedly shown that a firm’s external image is often a reflection of how its employees experience the firm. Thus, ensuring that both customers and employees are positively invested in this co-creation and managing the customer...
The ability to comprehend the language involved in this new and evolving cyber world is essential now more than ever.
Cybersecurity: Bridging the Gap Between Technician & Management:
- Provides a dictionary of computer terminology.
- Delivers a synopsis of what we actually use computers to do.
- Gives an outline of using computers in series and parallel to increase power and resources.
- Highlights how our vulnerabilities increase when power and capability rise.
- Reviews the most dangerous component of the cyber...
Sports stadiums are becoming bigger, louder, and more exciting. With so many people in one area, it takes quite a bit of planning and work to pull off an event successfully. This is where facility and event management comes in.
Perfect for both undergraduate and graduate level courses, Facility and Event Management covers everything from the history of sport facilities, to the construction of new stadiums, to customer service, and booking events.
Available in print and eBook editions, Facility and Event...
Introduction to Sport Management: Theory and Practice bridges the theoretical-practical divide by providing students with practical perspectives on today’s sport management issues, based upon sound theoretical frameworks. Introduction to Sport Management introduces readers to the complex nature of today’s sport industry and offers advice from sport-industry insiders.
Introduction to Sport Management: Theory and Practice:
- features unique perspectives from a wide range of contributing authors and...
Project Management Using Microsoft Project 2013: A Training and Reference Guide for Project Managers Using Standard, Professional, Server, Web Application and Project Online introduces readers to the project manager’s perspective on the latest version of Microsoft Project, Microsoft Project 2013. This set of software tools supports what is known as enterprise project management (EPM), the management of all projects across an organization.
Effective EPM allows organizations to better meet Portfolio commitments and achieve their goals. The process begins with...
Project Management Using Microsoft Project 2013: A Training and Reference Guide for Project Managers Using Standard, Professional, Server, Web Application and Project Online introduces readers to the project manager’s perspective on the latest version of Microsoft Project, Microsoft Project 2013. This set of software tools supports what is known as enterprise project management (EPM), the management of all projects across an organization.
Effective EPM allows organizations to better meet Portfolio commitments and achieve their goals. The process begins with...
The Recipe for Success in Restaurant Management…
Restaurant Management: A Best Practices Approach introduces the reader to the vast menu of opportunities available in the restaurant industry - from creating business plans to guest service, quality management, labor costs and beyond.
Written by a diverse collection of restaurant industry and education experts, Restaurant Management: A Best Practices Approach:
- Includes a section dedicated to career opportunities, job prospects, and the differences...
Today, more than ever before, people desire to look and feel better, to slow the effects of aging, manage stress, and/or prevent age related illness. This growing social phenomenon is the so called wellness generation.
Service Management in Health and Wellness Services examines the growing significance of the wellness concept as a feature of the health care industry. This new paradigm shift in the composition of health care and the subsequent changes in the needs and expectations of health care customers are transforming health care into a...
Research, teaching interests and collective industry experiences have led to a strong belief that service management theory provides a vital conceptual framework with near perfect applicability in hospitality and tourism.
Service Management Principles for Hospitality & Tourism guides managers to a new perspective that sees hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers’ needs within the context of personal relationships and experience. This edition includes references and...
Every organization in sport, entertainment, and venue management struggles to find employees that “get it.” Very few have any idea of what working in this industry is really like. Even fewer are willing to put in the effort required.
Starting Your Career in Sport, Entertainment, & Venue Management helps readers to identify numerous career paths --- some that they never knew about --- and describe some of the duties of each job.
This publication guides readers step-by-step to prepare them to compete for the scarce and desirable jobs in sport,...
The world of hospitality and travel is rapidly changing. Sudden changes in the external environment can have an enormous impact literally overnight.
Strategic Management for Hospitality & Travel: Today and Tomorrow focuses on strategy for companies during a time of prosperity and uncertainty. Written in an entrepreneurial and an environmental-scanning approach, this title helps students learn to read and interpret the trends in society that bring opportunity and threats to hospitality firms.
Strategic Management for Hospitality...
Written from a practitioner's viewpoint, Event Management Blueprint: Creating & Managing Successful Sports Events bridges the gap between classroom instruction and on-the-job required tasks by providing current and future event managers with an event management template that can be used in the sports industry.
The NEW second edition of Event Management Blueprint challenges readers to create a sport event using a step-by-step process that breaks down tasks into manageable pieces including the processes...
Relying on the author’s experience as a consultant, executive coach, manager, and college professor, Management: Principles and Practices describes the core principles and practices that the best managers use to be both efficient and effective.
Written in a simple, clear, and concise manner, the publication provides a wealth of insight and examples, discussion questions, classroom exercises, and other activities to apply concepts to real-life scenarios. To make the transition to this publication virtually seamless, all adopting instructors receive...
Stress Management: A Guide to a Healthier Life looks at stress which has been linked to between 60-75% of illness and disease in this country. The focus is two fold—to examine stress using the components of wellness and trying to have the reader try new techniques through an experiential and interactive journey.This text touches on the physiological aspect of stress, but the main goal is to increase one’s wellness.
Stress Management:
- Examines the components of wellness.
- Features homework assignments and...
Time Management Survival Planning Guide for Schools and Colleges is a road map (or GPS) for students’ academic journey; therefore, it is designed to assist students to utilize their time wisely by helping them stay focused on classes, events, appointments, meetings, and career objectives. This planner will be used as a retention and an intervention tool for high school and college freshman students, especially in the freshman seminar classes. The manual’s primary purpose is to help students cope with the overwhelming responsibilities and demands of an educational...
Artist Management: The Relationship That Defines or Denies Success brings the perspectives of both an artist’s personal manager and the artist to students. Of these roles—perhaps the two most divergent personality types—skillsets and perspectives must by necessity work the closest together to achieve success in the industry: the artist and the personal manager. Having those perspectives and personalities present in the same text both to lead and to learn from is rare and invaluable. Looking at the relationship is enlightening, even revelatory, and insights are...
We communicate from the moment we are born. The back and forth of messages is at the core of fulfilling needs. It makes you wonder why communication becomes a challenge as we reach adulthood, and especially in the workplace. Misunderstandings, cultural differences, and alternate agendas make the communication task fraught with unintended consequences.
Professors Babb and Felsenthal bring dozens of years of professional and teaching experience to the question of, “how can we communicate most effectively?” The answer lies in knowing yourself and learning about the people around....
The delivery of an exceptional customer experience is critical to the long-term success of a hospitality enterprise—whether that enterprise is a full-service, luxury resort or a select-service, economy hotel.
Delivering the Guest Experience: Successful Hotel, Lodging & Resort Management is based upon 25 years of personal, hands-on industry experience coupled with extensive academic preparation and study. This title focuses on the application of sound customer service theory and best industry practices within the context of a hotel, lodging, or resort...
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Many teachers find that approximately one half of all classroom time can be taken up with activities other than instruction.
Elementary Classroom Management prepares future teachers with effective training and strategies that allow them more instructional time and less management of behavioral challenges. The publication discusses the many issues that can help support classroom teachers, administrators, as well as families in...
This publication explores essential concepts related to entrepreneurship, innovation, and technology commercialization. It provides insight into the fundamental ideas, models, practices, and strategies of technology-intensive entrepreneurial ventures. Drawing on the academic and professional experience of the authors, this book is grounded in theory yet managerially practical. The range of topics explored in this book have been empirically validated by research and endorsed in management practice. It is unlike most innovation and technology commercialization books...
It is imperative that aviation businesses play an active role in ensuring a positive business climate for their home fields and for other airports as well.
Essentials of Aviation Management: A Guide for Aviation Service Businesses provides the analytical tools that will assist the manager of the aviation service business who wishes to be competitive in today’s aviation environment capitalize on challenges and opportunities. It is a practical reference for the individual in industry and also serves well in undergraduate and graduate courses.
...
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On a daily basis, the United States, and the entire world in general, face the reality and responsibility of managing hazards, emergencies, and disasters. A disaster may strike at any time with little or no warning. Incidents may also occur with speed, surprise, and violence. Any location is vulnerable to some form of hazard.
The 2020 COVID-19 outbreak is just one indication that dangers, often unanticipated, may impact an area, region, nation, or in the case of COVID-19,...
Fundamentals of Supply Chain Management, A Practitioner’s Perspective is based on both authors many years of experience working in the field of supply chain management. It addresses the most fundamental concepts and best practices of contemporary supply chain management from the tactical and strategic perspectives, and is based on supply chain operations in the real world. The text provides a comprehensive overview of the business processes, value creating activities, and best practices for managing the end-to-end supply chain – from forecasting and demand...
Fundamentals of Supply Chain Management, A Practitioner’s Perspective is based on both authors many years of experience working in the field of supply chain management. It addresses the most fundamental concepts and best practices of contemporary supply chain management from the tactical and strategic perspectives, and is based on supply chain operations in the real world. The text provides a comprehensive overview of the business processes, value creating activities, and best practices for managing the end-to-end supply chain – from forecasting and demand...
Healthcare management is often considered confusing, poorly planned, and rapidly changing.
From the cutting edge organization theory to the tried and true model, Health Care Management: Theory in Action has you covered.
Health Care Management was designed to benefit students through clear principles of leadership and management, illustration of creative problem solving techniques, discussion of key management components, and applications of theory to solve management problems in various health care settings.
...
The goal of this book is to provide essential competencies for working managers and HR professionals.
When I look back on my 14 years of industry experience as a part of a management team, I feel we could have avoided lawsuits, dysfunctional hires, and unnecessary turnover, if we all had a working knowledge of Human Resources Management. We could have created a well-defined organizational culture, inspiring core values, clear service behaviors, and service recovery methods to provide an authentic experience to our internal and external customers. This book just does that.
I...
Effective management of human resources, like the effective management of all other organizational resources, leads to competitive advantage in the marketplace....
Human Resource Management: A Managerial Tool for Competitive Advantage visibly and continuously highlights the importance of HR and its potential contribution to a firm’s competitive advantage. Because of the increasing importance of legal issues in the HR area,...
Integrated Brand Promotion Management: Text, Cases, and Exercises provides the foundation for university-level courses that help students explore and understand the range of options available to brand decision-makers.
Integrated Brand Promotion Management covers a wide range of decision-making areas in 17 chapters.
Traditional areas included are:
- establishing objectives
- budgeting
- creative strategy
- direct marketing
- public relations
- client/agency relations
- ...
Introduction to Global Club Management provides a comprehensive foundation of the unique aspects that set golf club management apart from other realms of the hospitality industry. From Recruitment and HR to Memberships and Operations, the text discusses the past, present, and future of clubs, ensuring students are prepared to delve into this industry with a thorough knowledge of its interworkings.
Filled with breathtaking images and explanatory graphs and charts, Introduction to Global Club Management is an excellent resource for...
Introduction to Operations Management provides students with an understanding as to how effective operations and supply chain management contributes to the competitiveness and survival of an organization. Students will be introduced to concepts, principles, and techniques that can be leveraged to analyze, control, and improve critical processes responsible for efficiently making and delivering goods and services without losing sight of the goal of RIGHT6.
These critical processes reside in both manufacturing...
In the rapidly changing sport space, a textbook that serves the specific needs of the students in an introductory sport management course is imperative. The overarching aim of Introduction to Sport Management is to combine basic theoretical concepts with the knowledge and expertise of University of Kansas Jayhawk professionals in the sporting field.
Students and faculty members alike will find value in the wide range of topics covered and the number of resources included to facilitate both in class and out of class activities and discussion. Finally,...
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Operations management and related decision science fields (lean management, business analytics, project management, and supply chain management) have a critical role in today’s competitive business marketplace.
Lean Operations Management is centered on lean management and thinking and based on course design research and the concept of active learning. Discussions, activities, problems, and assessments are built into this textbook for use directly in...
Life Management is a guide to lifelong success in multiple facets of life. This course equips students with the principles and self-assessment skills necessary to evaluate their goals and take action to achieve them. With chapters such as Values and Self-Belief, Goal Setting, Education and Career Planning, Health and Wellness, and others, this course provides students with a comprehensive approach to making productive life decisions.
Managing and working with people is important across all disciplines.
The NEW edition of Management is accessible to a wide variety of students. Readers will find the book relevant whether their major is business, communications, engineering, fine arts, or science.
Featuring best practices from the authors 25 plus years of teaching experience, Management provides an up-to-date, practical, interesting, and easy-to-read introduction to management principles.
Management ...
Management within the justice domain involves considerations of controlling, coordinating, leading, organizing, planning, staffing, and directing. No solitary approach for executing these functions exists. Instead, each separate justice system entity represents a unique instantiation of management endeavors and activities. Essentially, the management paradigms that are successful for one justice system entity may be completely ineffective for another organization.
Management and Administration for Criminal Justice Organizations provides insight into...
The guiding principles in writing this book were to find a way to lower the cost of a Human Resources textbook, to reduce student study time while improving learning outcomes, and to increase the effectiveness of the instructor's efforts. Significantly less than half of most textbooks, sometimes less than one third, consists of the theory and practices of a subject. The remaining content focuses on examples and what are often referred to as bells and whistles—extra features that help market the textbook. Though there is nothing inherently wrong with examples and extra features, they...
This package includes access to electronic textbook and course supplements (chapters and quizzes).
Groundbreaking Publication Coming Soon!
For years business schools have produced graduates competent in management theory and its several areas of specialization. Understanding business, government, and civil society and how these segments operate and interact in the context of business and management are also covered in business curricula. Emphasis is placed on understanding the critical areas of ethics, sustainability, cultural differences, and globalization.
As dynamic as the management...
This is the Preliminary Edition. It does not include resources that will be included in the full first edition.
Management: The Right Work, Done Well! contains descriptions of many of the practices routinely performed by managers in various types of organizations. Students will be presented with common management theories based on academic research and the research done by leading consulting firms such as McKinsey and Boston Consulting Group.
This textbook identifies the common activities...
The goal of Operations and Supply Chain Management is to present operations and supply chain management for nonbusiness majors from a practitioner’s approach rather than the standard academic approach to a study of operations and supply chain management. Carl von Clausewitz wrote a book in the early 1800s on military strategy based on the observations of the Napoleonic Wars. In his book, On War , Clausewitz stated that all things change when you go from the abstract to the concrete. This is as true for the study of operations and supply chain management as it is...
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History tells us that a great percentage of projects, especially large ones, have not ended successfully. It has also been said by some organizations that they would be happy just to have their projects finish with some degree of success. This last statement is not true, however, because today’s organizations expect projects to be completed faster, cheaper, and with the highest level of quality possible.
The most successful way to meet project objectives is through the...
Those who manage public assembly venues are continually challenged to operate venues in such a way that brings success to venue ownership and meet the needs of those who utilize them. Accomplishing this daunting task is neither simple, nor is it consistent from venue to venue. Venues vary in mission based upon type, location, and goals set by those in leadership. In order to achieve the established goals, management must continually fine-tune their venue management skills and keep abreast of ever-changing social and economic trends in our society.
Public Assembly Venue...
New Edition Now Available!
Those who manage public assembly venues are continually challenged to operate venues in such a way that brings success to venue ownership and meets the needs of those who utilize them. Accomplishing this daunting task is neither simple, nor is it consistent from venue to venue. Venues vary in mission based upon type, location, and goals set by those in leadership. In order to achieve the established goals, management must continually fine-tune their venue management skills and keep...
Emerging communication technologies continue to affect the practice of public relations…..
Public Relations Management: A Team Based Approach by Diane F. Witmer features discussions of these new developments, including social media and the Internet. Unique to the market, Public Relations Management: A Team Based Approach addresses the team structure in which public relations is typically practiced.
Public Relations Management: A Team Based Approach:
- Includes learning...
Welcome to the fourth edition of SAP SCM: A Supplement for SAP-Based Supply Chain Management Courses. The supplement is an standalone book for graduate and undergraduate students to practice SAP exercises in supply chain management with advanced topics such as APO included. Almost all of the changes are in the addition of the Global Bike Data exercises in Chapter 12. Also, the other changes include a digital supply chain section in the Introduction, completely rewritten Chapters 1, 3, 4, and 6 because of the major changes in the SAP portal with a lot of training...
What makes Google, Apple, and Amazon representative of the most successful and admired organizations on the planet in the 21st century?
Strategic Management by Dean E. Frost is a textbook that shows how modern organizations manage their current businesses and how they plan to meet future demands and opportunities. This introduction to managing strategically explains that companies and nonprofit organizations that use their core competencies to create sustainable competitive advantages are successful at meeting the expectations of the multiple...
"Ideas in Action" is a mnemonic to make students participate more and have an easy way to remember the strategic management process.
Strategic Management: Using Ideas in Action helps students and business/management executives in the process of understanding, implementing, and evaluating strategic management in any organization where they work, and to apply these concepts in their daily activities.
Comprised of eleven chapters, Strategic Management: Using Ideas in Action, is a compilation of ideas that the...
The members of the Sustainability Management Association, believe that we can reverse the course of environmental degradation, corruption, and climate change by taking action. Now is the time to do what we can to practice human kindness, governance, and stewardship. We believe that each one of us makes a difference, and together we can accomplish great feats.
The study guide serves four purposes:
1) to increase your sustainability management knowledge, skills and abilities to become a change agent
2) to prepare you to take the certification exam for the SMCP/SMCA...
An understanding of business case analysis is essential for the student of business and management. The Art of Business and Management: Case Analysis is intended for the neophyte business student and will demonstrate how business concepts are applied.
Sexual harassment and discrimination complaints can result in toxic work environments and huge plaintiff verdicts. This book teaches a novel, systematic method for addressing all employee complaints in a style that utilizes humor and case studies to help business students and human resource personnel comprehend the law, recognize issues and respond appropriately.
The method employs the acronym CIDER--Communicate, Investigate, Document, Evaluate and Respond--as the cornerstone for properly handling employee complaints. This innovative approach takes a potentially...
With a focus on career preparation and development, the authors McDonald and Smith present case studies demonstrating various ethical, legal, and managerial issues that may occur in the workplace. Through the use of this highly engaging text, students will gain knowledge and understanding of how to identify and resolve workplace challenges, make ethical decisions, develop communication skills, and minimize company liability. Whether used in a legal, business, or communications course, Training the Next Generation will help to bring instructors one step further in...